Mercedes-Benz Services Malaysia Sdn Bhd (MBSM) recently celebrated its fifth anniversary. Starting from ground up to a portfolio of RM2.2 billion in just five years and financing and insuring four out of every ten Mercedes-Benz cars sold; MBSM is raring to go in 2018.
5 Years of Success: Mercedes-Benz Services Malaysia Marks Milestone Anniversary
“It’s been five fantastic years! We have so much to celebrate, and one of the reasons for our celebration is the long-term support of our esteemed media friends, who have, and continue, to play an essential role in our success,” said Mercedes-Benz Services Malaysia, Managing Director, Mike Ponnaz.
MBSM was first established in 2012, entering the Malaysian market at an opportune time to support its sister company, Mercedes-Benz Malaysia (MBM), with innovative automotive financing packages. At that time, MBM had registered a strong sales record of over 6,000 vehicles sold. In 2012 and 2013 MBSM focused on setting up the business, studying the needs of the market in order to begin catering to the aspirations of Mercedes-Benz customers.
After establishing its operations, MBSM progressed into building greater awareness of its role in the Mercedes-Benz customer journey throughout 2014 and 2015. This included retail and corporate customers in the passenger car category as well as customers from the Commercial Vehicles division. MBSM focused on empowering its customers by matching financing options with different financial flexibility needs.
Along the way, MBSM marked other accomplishments namely, its parent company, Daimler Financial Services AG (Daimler Financial Services) was ranked the top five World’s Best Multinational Workplaces in 2016. “Our employees are the foundation of our success and we are committed to cultivating a workplace environment that supports their growth and development and enables them to provide the very best service to our customers,” explained Ponnaz.
MBSM’s keen focus on supporting Mercedes-Benz customers led to its ability to identify the evolving needs and aspirations of customers. Over the last two years, MBSM launched cutting-edge solutions like Agility Financing and Lease2Go that have redefined the process of owning and financing a Mercedes-Benz vehicle.
“We have 16,000 active customers, and we recorded contracts worth over RM1billion in 2017 alone. We are very proud of the collective achievement of the team and look forward to growing in line with the remarkable sales achievements of over 12,000 Mercedes-Benz cars sold by MBM, and 2,469 Commercial Vehicles sold last year. Moving forward, 2018 will be a year of strengthening our portfolio and serving our customers better,” said Ponnaz.
Following five years of steady growth, MBSM took the time to personally thank the media recently at a special celebration. Also present at the milestone celebration was Thomas Hungerland, Daimler Financial Services AAP, Regional Head SEA, Hong Kong, Taiwan, and Dr Claus Weidner, Mercedes-Benz Malaysia, President & CEO.
