Page 8 - TBN-2015-5

COVER STORY 封面故事
马赛地服务马来西亚公司成立于3年前，为 购买马赛地奔驰商用车的客户提供融资和 车险服务。我们访问了商用车部门负责人 茹海成和马赛地服务马来西亚公司董事经理希尔克 (Hilke Janssen)，请他们谈谈有关该公司在这方面 的服务。
1 客户在购买一辆商用车时，他们会考虑哪些因素?
茹海成:客户寻找的是有品质的产品。他们要的是强 健的产品，能够达到他们的要求和伴随着许多能够支 援他们业务的服务。他们也会寻找他们能够找到的最 佳融资配套。
以客户满意度为优先的我们，深深了解客户对可靠产 品和售后服务的需要。我们的目标是为客户提供品 质、性能及拥有舒适度保证的产品。为了协助客户充 分地利用他们的车子，我们为客户提供富有弹性，最 能够满足客户需求的服务配套。以我们遍布全国的强 大授权代理商网络，我们深信客户都可取得卓越的服 务，受到很好的保护。
希尔克:从金融服务的观点来看，客户的要求是每个 月能够负担得起的分期付款额和快速的融资申请批 准。他们也会在购买卡车后，寻找一个能够支援他们 业务需要的融资伙伴。这也是为什么在开始申请汽车 贷款时，我们的金融与保险专家将花时间与客户在一 起，协助他们选择最适合他们需求的融资解决方案。 我们的汽车贷款申请过程简单，并以快速的周转时间 而自豪，只要所需要的文件都齐备，我们为只需一天 的时间。
2 为什么马赛地和三菱扶桑商用车建议采用内部的融 资服务供应商?
Hilke Janssen, Managing Director of Mercedes-Benz Services Malaysia (left) and Albert Yee, Head of Commercial Vehicles Division, Mercedes-Benz Malaysia
Mercedes-Benz Services Malaysia was established three years ago to provide finance and insurance services to customers buying Mercedes-Benz commercial vehicles. We talked to Albert Yee, Head of Commercial Vehicles Division, Mercedes-Benz Malaysia and Hilke Janssen, Managing Director of Mercedes-Benz Services Malaysia about some of the services on offer.
1. What are the key considerations that customers look for when purchasing a commercial vehicle?
Albert: Customers look for quality products. They want products that are robust, able to meet their business requirements and come with a host of services that can support their business. They will also look for the best financing offer that they can get.
With customer satisfaction as our number one priority, we under- stand customer needs for reliable products and after-sales services. Our goal is to provide customers with high quality products by as- suring their quality, performance, safety and comfort. To ensure cus- tomers get the best out of their vehicles, we offer flexible service packages to better suit customer needs. With our strong network of authorised dealerships nationwide, we are confident that our com- mercial vehicle customers are well protected with excellent services.
Hilke: From a financial services perspective, customers want fast loan approvals and affordable monthly instalments. They also seek a partner that can support their business needs after the purchase of the vehicle. That is why at the start of the loan ap- plication process, our dedicated finance and insurance experts will spend time with the customers and help them decide on a financing solution that best suits their needs. Our loan applica- tion process is simple and we pride ourselves on fast turnaround times of up to one day.
6 truck & bus news 2015/5