FAW Trucks officially launched its Vietnam company in Hanoi on October 12, 2026, with the new entity, FAW Trucks Vietnam Co Ltd, designated as FAW Trucks International’s Southeast Asia regional headquarters.

FAW Trucks Chooses Vietnam as Regional Hub for 20 Southeast Asian Markets

The opening ceremony was attended by Leng Changchun, Assistant General Manager of FAW Trucks Group Co Ltd and General Manager and Party Secretary of FAW Trucks International, alongside Peng Yuquan, General Manager of the Southeast Asia region and FAW Trucks Vietnam Co Ltd. Representatives from major local dealers, service providers, and suppliers also attended.

Leng said the new company marks an important step in FAW Trucks’ overseas expansion and a new starting point for its growth in Southeast Asia. He also noted that success in overseas markets requires more than selling trucks and depends on strong products, sales and service networks, and local operations. FAW Trucks said it will continue to build its presence in Vietnam, put customers first, and strengthen cooperation with local partners, while improving its business operations to support the implementation of its SPRINT 2030 international strategy.

According to Peng, FAW Trucks International’s Southeast Asia business currently covers 20 regional markets, with subsidiaries and offices established in several markets and local assembly operations moving forward. The company plans to introduce products across its full range in stages and further improve its service network and spare parts supply.

FAW Trucks said the Vietnam launch marks a new stage in its regional organisation and market operations, and forms part of its broader efforts to expand its overseas business and strengthen its presence in key markets. Looking ahead, FAW Trucks Vietnam will utilise the country’s strategic location to better coordinate regional resources and market operations, align products, marketing, sales channels and services, and work with local partners.

Source: Chinatrucks.org