Page 75 - TBN-2015-6

TYRE & RETREADING 轮胎与翻胎
Continental Appoints New Head of Sales & Marketing
for Truck Tyres in APAC
International tyre manufacturer and auto- motive supplier Continental has appointed Philippe Barabinot as the new Head of Sales & Marketing for its replacement truck tyre busi- ness in the Asian-Pacific region (APAC). He will be based in Continental’s APAC headquar- ters for Truck Tyres in Petaling Jaya, Selangor.
Philippe will be responsible for contributing to Continental’s growing efforts in the APAC busi- ness region handling the diverse truck tyre market that geographically spreads from South Korea to Australia with a ‘keen’ focus on driv- ing sales and marketing initiatives. He will also oversee the development and expansion of current and new markets in this region.
Continental says its truck tyre business objec- tive is to deliver the lowest overall driving costs to customers, and Philippe will spearhead this through strengthening the company’s portfolio via products that are reliable and agile. Conti- nental Tires’ promise of ‘Driving Performance for You’ also provides the on-going commit- ment of delivering advanced technology-driven products and solutions.
Instilled early on with the core values of Con- tinental to trust, have passion to win, have the freedom to act and to act for one another, Philippe, an employee since the early 2000s, has worked his way up and brings with him a breadth of international experience in the tyre business. He previously served in the specialty tyre business of Continental as global Head of Marketing and Key Account Management.
The truck tyre business in Asia-Pacific has experienced steady and encouraging growth. Continental is widening its reach and increas- ing presence in the region with South Korea being the latest endeavour for its truck tyre business.
马牌委任新亚太区卡车营销主任
马牌立志于“为你提供驾驶性 能”，并将持续提供以先进技术 为主导的产品和解决方案。
灌输马牌对信任、胜利的激情，行 动的自由及为彼此而行动的核心价 值，菲利浦，自2000年加入公司以 来，一直努力晋升， 并拥有丰富的 国际轮胎业务经验。他过去曾担任 马牌特种轮胎业务全球行销及主要 户头管理主任。
亚太区域的卡车业务经历了稳定 和令人鼓舞的成长。马牌正在扩 展它在亚太区域的业务和知名 度，而南韩的卡车轮胎业务是它 最近的努力。
Philippe Barabinot
(Phillippe Barabi- 国
际轮胎制造商及汽车供 应商马牌，委任菲利浦
not)为亚太区新卡车替换轮胎业 务营销主任。他将在雪兰莪八打灵 再也的马牌卡车轮胎亚太区总部任 职。
菲利浦将负责马牌在亚太区的业 务发展，处理从南韩到澳大利亚 的多样化卡车轮胎市场，专注于 推动营销活动。他也将监督该区 域中的现有和新市场的发展和扩 张。马牌轮胎说，它的卡车轮胎 业务目标是为客户提供最低的总 驾驶成本，而菲利浦将通过可靠 和灵活的产品来巩固公司组合。
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