Page 67 - TBN-2017-1

Service Centre
他说，这是公司首次在马来西亚市场重点介绍亚洲制 造的较大型起重机系列，也就是SPK 36080 MH和SPK 42502 MH。从6.5米吨到60米吨的亚洲制造产品系列， 是特别为亚洲市场推出的量产产品。“我们认为市场 已准备好接受这些产品，并在东南亚看到这个系列的 增长。我们与马来西亚CE Asia的强强联手，为我们提 供了一个共同发布这一系列产品的机会。”
据他指出，在2015年，SPK产品在马来西亚的销售量大 幅度增长，创下了纪录。“我们的目标是成为东南亚 折叠式起重机的领袖。”
他继说，市场对SPK产品的反应非常好，这对他们来说 是个意外的惊喜，因为它的设计并不新，在欧洲已经 用了好几年了。
客户的新订单
回应迈耶的说法，Seng兄弟建筑公司已签订高达160万 令吉的订单，进一步扩展他们的帕尔菲格车队。
过去曾购买了7或8台帕尔菲格起重机的Seng兄弟 建筑公司，如今开始购买三一帕尔菲格品牌的起 重机。
“我们的业务包含租借设备，如为柔佛的石油及天然 气，还有建筑业提供挖土机和开采机。我们使用帕 尔菲格的产品已3至4年，而且从来不曾发生问题。然 而，优良的售后服务是一个重要的因素，也是我们选 择向CE Asia购买产品的主要原因。Seng兄弟建筑公司 Peter Tan表示。
谈到目前的经济放缓，迈耶说，它主要是由石油及天 然气领域，还有矿业所引起，其他的领域已经有回暖 的现象。建筑领域因一些大型设施计划如马新高铁和 连接兀兰(Woodlands)和新山的地铁而活跃起来。这 些都是市场回温的好迹象，而公司预期可从这方面取 得良好的增长。
“售后服务是未来扩展最关键的要素，还有和专业伙 伴如CE Asia密切合作。任何人都能销售一个产品，如 何在售后服务里照顾客户的需要却是关键。”
帕尔菲格白金服务中心
帕尔菲格亚太负责亚洲11个市场，而为了监督这些 市场，该公司组织了帕尔菲格亚洲代理整合计划 (Palfinger Asia Dealer Integration program)简 称为P.A.D.I，将代理分类。
该计划的目标是确保销售和服务标准化，代理透过一 应俱全，量身打造来迎合不同客户群的代理工具，尽 力确保客户的满意度。
product for the Asian market. “We think the market is ready for these products and we see the growth in Southeast Asia for this range. Our strong cooperation with CE Asia in Malaysia gives us this opportunity to launch this product together.”
According to him, the sales for SPK products grew tremendously in 2016, with a record number of units in Malaysia. “Our aim is to be the market leader in the knuckle boom crane range in Southeast Asia. In spite of the weak financial situation in Asia.”
The response to the SPK was very positive, he continued, which was a surprise as the design was not new and had been used in Europe for several years.
New Order from Customer
Reflecting what Meijer had said, Syarikat Seng Brothers Construc- tion committed an order value of RM1.6 million to increase its exist- ing Palfinger fleet.
Having previously bought 7 or 8 units of Palfinger cranes, the com- pany was beginning to buy SPK cranes.
“Our business involves rental of construction equipment such as backhoe and excavator for the oil and gas as well as construction sector in Johor. We have been using Palfinger products for 3-4 years and did not encounter any issues. However, good reliable after- sales service is an important factor, which is the main reason why we chose to buy from CE Asia,” said Peter Tan from Syarikat Seng Brothers Construction.
Regarding the current economic slowdown, Meijer said it was cre- ated mainly by the oil and gas and mining sectors but the market had picked up in other areas. The construction sector was active with the announcements of several large infrastructure projects such as the High Speed Rail linking Kuala Lumpur- Singapore and MRT linking Woodlands-Johor Bahru. These were good signs and the company was expecting good growth from its side.
“The most important key factor for future expansion is after-sales service and to work closely with professional partners as we have with CE Asia. Anyone can sell a product but the key factor is to take care of our customers in after-sales service.”
Palfinger Plantinum Service Centre
Palfinger Asia Pacific handles 11 markets in Asia and to oversee this situation, the company runs a Palfinger Asia Dealer Integration (P.A.D.I) programme that classifies the dealers.
P.A.D.I was said to ensure standardisation from the sales and service distributors to do their best in providing customer satisfaction with readily accessible dealer tools that could be tailored to the needs of different customer demographics.
“We are training our dealers to ensure professional service support for customers to strengthen their confidence in Palfinger products.
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